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Hair Loss – The Science, The Facts, The Myths & The products

Let’s get one thing straight before we move on – Hair Loss is Normal and common.

Hair grows on almost all of our skin surfaces — not the palms of your hands, soles of your feet, lips or eyelids. Light, fine, short hair is called vellus hair. Terminal/androgenic hair is thicker, darker and longer.

We can lose between 50 and 100 hairs a day, often without noticing.

There are other factors that result in hair loss and the severity of it.

  • Age
  • Hereditary
  • Medical conditions, disease.
  • Childbirth, illness, or other stressors
  • Hair care
  • Hairstyles that pull on your scalp.
  • Hormonal imbalance / Menopausal Women.
  • Lack of vitamins in the body
  • Covid 19

What are the cycles of hair growth?

Hair goes through three cycles:

  • The anagen phase (growing phase) can last from two years to eight years. This phase generally refers to about 85% to 90% of the hair on your head.
  • The catagen phase (transition phase) is the time that hair follicles shrink and takes about two to three weeks.
  • The telogen phase (resting phase) takes about two to four months. At the end of this phase, the hair falls out.

Your shorter hairs like eyelashes, arm and leg hair and eyebrows have a short anagen phase — about one month. Your scalp hair can last up to six years or even longer.

What are the types of hair loss?

There are three: anagen effluvium, telogen effluvium and FPHL.

  • Anagen effluvium: This is caused by medications that poison a growing hair follicle (like chemotherapy).
  • Telogen effluvium: This is caused by an increased number of hair follicles reaching the telogen phase, which is the stage where hair falls out.
  • Androgenetic alopecia/female pattern alopecia/female pattern hair loss (FPHL)/baldness: This type is the most common. Hair thins over the top of the head and on the sides.

Here at HFG we have a specialised section of our website specifically designed to show you a range of proven products to assist with hair loss/ Thinning. Please follow the link to take a look.

HFG - Hair Thinning & Scalp Care

One of these amazing products is The Alterna Caviar Clinical Densifying Range.

Alterna Caviar - Hairy Fairy Godmother

Alterna transcends ordinary haircare – with healthy, sensorial rituals and clean, skincare-inspired formulas – elevating everyday moments into self-care experiences that transform the hair and delight the senses. Whether at the salon where Alterna empowers stylists to create experiential, transformational moments or while treating at home, Alterna is an essential ritual for people who value self-care and the freedom to express themselves.

The range Clinical Densifying prides itself on infinitely better hair texture, Thickness and Volume.

Alterna Red Clover Densifying Complex is formulated to give the appearance of thicker- looking hair and is clinically proven to provide a significant boost to hair texture and thickness with regular use.  

HFG - Alterna Caviar Densifying

Alterna’s Scalp Treatment is A gentle daily leave in scalp treatment with a lightweight texture that gives the appearance of denser, fuller looking hair.


HFG - Alterna Caviar Scalp Care


Here at HFG we also stock the Alterna Caviar Multiplying Volumizing Mist. This product is a multi-tasking treatment styler that nourishes, replenishes and preserves the health of hair strands, while delivering more fullness and volume.

Perfect for straight, wavy, curly, coiled and tightly coiled hair.

This is a 5 Star reviewed product on our website.

Please visit our sale section to grab some amazing deals on these products.

HFG Sale

Now it is important not to get confused between hair damage that needs repairing and thinning hair.

I will give you a little bit of info now but rest assured I will make sure you get a full detailed blog on hair damage and essential repair hair products.

As mentioned while hair loss and hair thinning is an issue with the absence of hair growing from the scalp and hair follicle, hair breakage is a break in the hair shaft below the surface of the scalp, which can be caused by a variety of reasons, including a malformation of the hair shaft itself, chemical treatments, excessive tugging, or styling issues. 

Please visit the damage section of our website and stay tuned for ‘ Share to repair’ blog coming soon.

What are the myths about hair loss.

Myths about hair loss are widespread. Nothing in the following list is true:

  • You’re losing hair because you shampoo it too much, or because you’ve coloured it or gotten a perm.
  • Dandruff causes permanent hair loss in women.
  • Stress causes permanent hair loss in women.
  • If you shave your head, your hair will grow back twice as thick.
  • If you stand on your head you’ll increase circulation, stimulating hair growth.
  • If you brush your hair 100 strokes a day that will make your hair healthier.
  • Hats and wigs cause hair loss in women.
  • Hair loss only affects intellectual women.

There are certain things you can do yourself at home to reduce the amount of hair you lose!

Consider these healthy hair habits and take a look at our HFG ‘helping hand’ products…….

  • Gentle Styling, styling at lower heat.
  • Brushing your hair before you shower.
  • Take time for hair masks.
  • Shield hair from the sun.
  • Sleep on silk.
  • Regular hair cuts to remove split and knotty ends.
  • A balanced diet it key.
  • Reduce the chemical exposure.

Our HFG Miracle Brush will reduce breakage, whilst also being the ultimate detangler! It’s the unique cushioned design allows the bristles to move with your hair, working through the hair without breakages.  The HFG Miracle Brush can be used on wet and dry hair. 

HFG - Miracle Brush

Our Microfibre Scrunchie are gorgeous and are ideal for all hair types and are made from a super soft, microfibre fabric to prevent breakage to your hair when you tie it up.

If you tie up your hair whilst it is damp, the microfibre will help it to dry without a hairdryer, keeping your hair strong and healthy and reducing drying time and preventing breakage to your hair.

HFG - Pop Mask Scrunchies

Our Popband Kindest Hairbands are delicious soft, stretchy 'no dent' hair ties that hold ponytails up tight, but still leave hair fresh and kink-free when you take it down! Plus they won't rip or damage hair like regular hair bands. When you're not using your Popband to hold up your hair, wear it on your wrist as a super-cute bracelet.

HFG - Popband Kindest Hairbands

We would like to consider ourselves as your personal hairapist. Here to help your hair and heal your heart.

Here at HFG we hope you have a good hair day.

Carly X


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